SoYang Advisory Cookie Policy
This policy explains how SoYang Advisory uses cookies and similar technologies when you visit our website: www.soyangadvisory.comWhat
1.Are Cookies?
Cookies are small text files that are downloaded to your computer or mobile device when you visit a website. They help the website to recognize your device and remember information about your visit, such as your preferences and what pages you viewed.
2.Why we use Cookies
As a strategic consultancy, SoYang Advisory primarily uses cookies to understand how our website is performing and to ensure a smooth user experience. We use them for the following purposes:
|
Type of Cookies |
Purpose |
Key Function |
|
Strictly Necessary |
Essential for the website to function correctly (e.g., security, session management). |
Enable basic navigation and secure access to your client portal (if applicable). |
|
Analytical/Performance |
To measure and analyse how visitors use our website, which content is popular, and where visitors come from. |
Measure the effectiveness of our content strategy and identify areas for improvement. |
|
Functionality |
To remember your preferences (e.g., language, region) to provide a more personalized experience. |
Improve user experience on repeat visits. |
3.Third Party Cookies
We use third-party tools to help us analyse traffic and manage our professional presence. These tools set their own cookies:
(a) Google Analytics: Used for analysing website traffic and understanding user behaviour.
(b) LinkedIn Insights Tag: Used to measure the performance of our content shared on LinkedIn and to show relevant advertising to users who have visited our site (example, retargeting for our newsletter).
(c) Customer Relationship Management (CRM) Tools: May use cookies to track and correlate website activity with specific leads for sales follow-up
4. Your Consent and Management
By using the SoYang website, you consent to the placement of cookies on your device. However, you maintain control over your cookie preferences.
(a) Initial Consent: Upon your first visit, you will be presented with a cookie banner that requires you to accept or manage your preferences, particularly for non-essential cookies (Analytics/Functionality).
(b) Browser Settings: You can modify your browser settings to refuse all or some cookies. Be aware that disabling Strictly Necessary cookies may impair the functionality of the website.
(c) Opt-Out: You can often opt out of targeted advertising cookies directly through third-party platforms like Google and LinkedIn.
5.Updates to this Policy
We may update this Cookie Policy periodically to reflect changes in our practices or legal requirements. The updated policy will be posted on our website with a revised effective date.
6. Business Contact Information
If you have any questions regarding this Cookie Policy, please contact our Data Protection Officer at: privacy@soyangadvisory.com
